For the „4th International Stone Fruit Conference” we have engaged a number of inspiring speakers, who will relate the theoretical content of their special knowledge in a practical manner.
We would like to introduce our speakers, so you can get an overview of the person and their area of expertise.
Danfrugt Skælskør A/S
During his 14 years in the lead of Danfrugt A/S, the company has developed into one of the leading cherry producers in Northern Europe. Modern varieties planted in high density covered orchards, efficient harvesting and grading processes and a brand which is recognized amongst consumers in several countries - those have been the key pillars of this successful cherry company.
In the keynote speech of the Stone Fruit Conference, Anders will reflect on the current and future challenges of growing, packing, and selling cherries. And he will challenge the guest speakers of the conference to address some of the main roadblocks he sees on the way towards 2030.
Head of Consumer & Customer
BASF Vegetable Seeds
With more than 20 years of experience analyzing the behavior of consumers of Fast-Moving Consumer Goods, Carin has a solid background when it comes to the preferences of the people who are finally buying fruit & vegetables. The shopper is the key person to influence, and it all starts with a deep understanding of not only WHAT the shopper prefers, but more importantly WHY this preference is there.
Carin is based in the Netherlands and is currently leading an international team of consumer insight specialists and down-stream key account managers at BASF Vegetable Seeds. She will share her experiences of using consumer insights to optimize the offer to food service and retailers, and give examples of how this can lead to strong partnerships along the value chain.
PAUL VAN DE VEN
Business Development Consultant
In his daily job at IRI, Paul is helping Fruit & Vegetable businesses to translate consumer trends into usable data, which can help companies to successfully introduce new products or move into new markets. A long career at IRI has given Paul a unique understanding of global consumer trends and how it influences the different players in the chain.
Paul will provide a fresh update on the latest consumer trends within the fruit & vegetable sector. And he will present the outcome of a recent study on E-commerce with special focus on the Chinese market, which is perceived as frontrunner when it comes to online shopping. Thereby we will get an understanding of how our sales channels for stone fruit could look like in 2030.
University of Tasmania
Cameron is just about to finalize his PhD project which is focused on sweet cherry production under protected cropping systems. The project has been running over a 3-year period, in which field studies have been done in the fields of Hansen Orchards.
At our Stone Fruit Conference, Cameron will present some very interesting conclusions related to water uptake, plant activity and fruit quality in protected cherry crops. And he will explain how those results can be used to optimize the irrigation strategy to increase yields and quality.
Researcher and professor
Pontificia Universidad Católica de Chile
Sweet cherries has become a true passion for Marlene, who is deeply engaged in the development of the cherry sector in Chile. Through her research and teaching activities at the Pontificia University in Santiago de Chile, she is generating new knowledge about varieties and growing techniques which are directly applicable in practical growing.
Marlene will present the outcome of a project focused on crop management and micro-climate in covered crops. Likewise, she will give an update on her ongoing variety trials. Finally, Marlene will give her view on where to put the focus when it comes to research and developments towards 2030.
Outdoor Operations Manager, Trainer
Thomas Kininger is well known in the lake constance region and Europes fruit growing sector for his innovative and well established tree growing systems and pruning techniques. As field operations manager at KOB in Southern Germany for now over 30 years he is responsible for practical research at the station and in this time has trained and educated more than 100 young fruit growers from all over Germany.
Thomas wants to give us a deep insight into his future visions in the field of stone fruit tree cultivation – whether it is SSA, Drapeau system or UFO - all this must be even easier and cheaper to control and work with in the coming years.
Practician of Precision Farming
For Yannick, working with data and precision agriculture within Fleuren has been the most normal thing in the world for more than ten years. What started as a graduation internship at potato company Jacob van den Borne (forerunner in precision agriculture in the world), his vision at Fleuren has been transformed into a cultivation and data cycle that recurs annually. In which measuring soil, climate and growth are the pillars and where many other things are looked at towards the future. In the last few years even three startups have emerged from this line of thought; WolkyTolky a multifunctional weather station, SoilMasters a soil scanner with data processing and AgroWizard a stem thickness meter for fruit trees.
In the presentation, Yannick will discuss the precision tree and fruit cultivation cycle and will show, by means of practical examples, how also the fruit grower and tree nursery could start with precision cultivation.